In a strategic move to stay competitive with other popular airlines, JetBlue announced a free carry-on bag policy for basic economy passengers over the summer. The new policy was enacted on September 6 and will apply indefinitely for all flights.

 

Extra Baggage For Free

 

JetBlue kicked off its new "carry-on bag allowance" earlier this month. No matter what ticket you purchase, all passengers can include one carry-on bag aboard the flight for free. 

 

In the past, JetBlue passengers who wanted to bring a bag with them either had to purchase an "Even More Space" seat or a different premium fare seat.

 

 

This new policy applies to all passengers, even if they purchased their tickets before the announcement was made. Customers won't need to contact customer support to get the carry-on bag perk, as it automatically became company policy on September 6.

JetBlue's economy tier is called "Blue Basic". Along with Blue Basic tickets, passengers have unlimited Wi-Fi, live television, and the "most legroom in coach."

The president of JetBlue, Marty St. George, added these comments during the initial announcement:

 

"Carry-on bags are an important part of travel to customers, and when presented with a choice between JetBlue's award-winning service and another carrier's basic offering, we want JetBlue to be the easy winner... We're always looking for ways to evolve our offering in response to customer preferences. This is a win-win as we improve the customer experience and keep JetBlue competitive in our industry."

The airline states that carry-on backs must not exceed 22 by 14 by 9 inches in size, so if you have a duffel bag you're planning to take, be sure it meets this size criteria before you try to board with it. 

 

Passengers are allowed one personal item in addition to a carry-on bag. This item may include a purse, laptop bag, or backpack. So, if you're planning to board with one of these smaller bags, rest assured that it doesn't count as your carry-on.

 

 

 

JetBlue Following The Lead

 

JetBlue is the next major airline to offer a free carry-on bag policy for any passenger. Delta Air Lines was the first to introduce this policy 12 years ago, as a means to stay competitive with low-cost airlines such as Frontier Airlines and Spirit Airlines. 

 

United Airlines and American Airlines also adopted this new policy within the past decade. Lesser-known airlines that are implementing a free carry-on bag policy for all passengers include Alaska Airlines and Hawaiian Airlines.

Low-cost airlines such as Frontier Airlines are taking note of these changes and have offered free checked bags and a carry-on bag with the WORKS bundle, starting at $99 per person per flight.

 

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