On December 17th, the Airports Council International announced the winnners of the MarComCX (Marketing, Communitions, and Customer Experience) awards. The Airports Council International is a group that represents airports around the world and "pursues airports interests in discussions with international organisations" and "defends airports positions and develops standards and recommended practices in the areas of safety, security and environment initiatives.... advances and protects airport interests in important policy changes on airport charges and regulation, strengthening the hand of airports in dealing with airlines." On their website, the ACI is quoted as saying it "provides the platform for pursuing a constructive and cooperative relationship with the airline associations, governments and regulators. On critical industry issues - liberalisation, ownership, capacity planning, regulatory restrictions, and environmental action - ACI defends airports views and strengthens their ability to shape the future of our industry, backing up individual airport actions" and "offers its members numerous training opportunities, a customer service benchmarking programme, detailed industry statistical analyses and practical publications."
Here are the winners:
Radio Advertising- Norman Y. Mineta San Jose International Airport (KSJC)
Promotional Items- Seattle-Tacoma International Airport (KSEA)
Print Communications- San Francisco International Airport (KSFO)
Partnering With Concessionaires/Service Providers- San Francisco International Airport (KSFO)
Partnering With Carriers- Calgary International Airport (CYYC)
Newsletters- Albuquerque International Sunport (KABQ)
Digital Advertising- Tampa International Airport (KTPA)
Websites- Long Beach Airport (KLGB)
Customer Experience Technology Innovation- Chicago Department of Aviation (KORD/KMDW)
Video and Film Production- Vancouver International Airport (CYVR)
Community Education and Outreach- Lester B. Pearson Toronto International Airport (CYYZ)
Special Events- Indianopolis International Airport (KIND)
Brand Identity- City of Colorado Springs Municipal Airport (KCOS)
Social Media Campaigns- Edmonton International Airport (CYEG)
Best in Airport Partnerships- JetStream Music Festival/Austin-Bergstom International Airport (KAUS)
Responsive Communications- Pittsburgh International Airport (KPIT)
Annual Reports- Edmonton International Airport (CYEG)
Overall Public Relations Programs (Small Airports)- Wilmington International Airport (KILM)
Overall Public Relations Programs (Medium Airports)- Louis Armstrong New Orleans International Airport (KMSY)
Overall Public Relations Programs (Large Airports)- Los Angeles International Airport (KLAX)
Overall Marketing Programs (Small Airports)- Lehigh Valley International Airport (KABE)
Overall Marketing Programs (Medium Airports)- Milwaukee Mitchell International Airport (KMKE)
Overall Marketing Programs (Large Airports)- Los Angeles International Airport (KLAX)
Overall Customer Experience Programs (Small Airports)- El Paso International Airport (KELP)
Overall Customer Experience Programs (Medium Airports)- Winnipeg James Armstrong Richardson International Airport (CYWG)
Overall Customer Experience Programs (Large Airports)- San Francisco International Airport (KSFO)
KSFO was also awarded the Peggy G. Hereford for Excellence in Marketing and Communications, which is considered the highest honor an airport can receive for Marketing and Communications.
Those are the winners! Let us know have you feel about the list, and whether or not you agree! Are there any airports the shoud've won but didn't? Any that did win shouldn't have? Have you had any experiences at these airports that backup the winners?
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