INFORMATIONALFeb 14, 2024Analyzing United Airlines' Super Bowl Commercials About Change Fees and Dreaming BigSuper Bowl LVIII was the U.S.' most-watched TV program ever, receiving 123.4 million viewers across all platforms. Companies and their brands spent approximately $7 million for a thirty-second chance to reach that audience through advertising. United Airlines decided to do something different from other companies: it directed its message to the fans of the 30 teams that did not make it to the Super Bowl.Read More →
NEWSFeb 13, 2024Taylor Swift's Controversial Private Jet Flights: Examining the Legality of Flight TrackingTaylor Swift's private jet utilization has increased as she continues to become popular. In 2023, she produced 138 tons of carbon from flying on her private jet, 1200 times greater than the average human's carbon dioxide emission per year. In the wake of Swift's woes, celebrity use of private jets has become a hot-button issue. Read More →
INFORMATIONALFeb 09, 2024A Deeper Look at Turkish Airlines' Sponsorship of European Basketball and the NBATurkish Airlines has actively sponsored many sports leagues, including basketball. Since 2010, the company held a prominent figure in this category. Turkish Airlines' sponsorship of the Euroleague and partnership with Kobe Bryant highlight the airline's commitment to leveraging sports marketing for positive recognition on a global scale.
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NEWSFeb 09, 2024Indianapolis Airport Adds Basketball Court in Terminal Ahead of NBA All-Star GameWhen travelers entered the Indianapolis International Airport (IND) in January, they were greeted by more than just the usual security lines and check-in counters. Instead, a surprise awaited them: a full-sized basketball court sprawled across the pre-security Civic Plaza. This was not an average court; it was a giant vinyl decal celebrating the arrival of the 2024 NBA All-Star Game.Read More →
INFORMATIONALFeb 08, 2024How Passengers Can Fly From Tokyo to Las Vegas for the Super BowlA passenger has fallen in love with a star athlete whose team is about to play for the league championship in Las Vegas, Nevada. The only problem is they are in Tokyo, Japan, playing a series of sold-out concerts, the last of which wraps up just short of midnight the evening before the big game. They want to be there because they love the player, and he loves the game. However, traveling to Las Vegas can be a challenge due to the long distance and short timeframe. There are multiple ways to complete this difficult task.Read More →
NEWSFeb 08, 2024Emirates Becomes Official Airline of the NBA and Emirates NBA CupEmirates will become the Official Global Airline Partner of the National Basketball Association (NBA). The multi-year partnership also involves Emirates being the Title Partner of the NBA Cup and the league's referee jersey patch partner. The Emirates NBA Cup occurred from November 3 to December 9 for the 2023-24 season under its previous name, the NBA In-Season Tournament.Read More →
ROUTESJan 31, 2024Air France Adds Flights From Los Angeles for Cannes Film Festival and Monaco Formula 1 RaceThe annual Cannes International Film Festival is a coveted event welcoming guests from all over the world. Similarly, the Monaco Formula One Grand Prix is one of the most popular racing events held annually around the same time. To meet demand for both the festival and the Monaco Grand Prix, Air France has announced special flights from Los Angeles for passengers interested in attending either event.Read More →
NEWSJan 28, 2024How Chiefs and 49ers Fans Can Fly to Super Bowl LVIII in Las VegasChiefs and 49ers fans are excited to see their teams play in the upcoming Super Bowl LVIII on February 11 at Allegiant Stadium in Paradise, Nevada. Many airlines - including American, Delta, and United - have added extra flights to accommodate fans in Kansas City and the San Francisco Bay Area. Fans in other cities can also visit the Super Bowl through additional flights from other airports nationwide. Read More →
NEWSOct 23, 2023American Airlines Adds Flights to Super Bowl LVIII, Barcelona Tech ConferencePassengers interested in American football or visiting Barcelona are in for good news. American Airlines is adding flights to two major events in February and March. These high-demand events are Super Bowl LVIII in Las Vegas and a mobile communications trade show in Barcelona.Read More →
NEWSOct 22, 2023EVA Air Sponsors NBA's Houston Rockets, Resumes Daily Flights to HoustonEVA Air has resumed daily nonstop flights between Taoyuan International Airport (TPE) near Taipei and George Bush Intercontinental Airport (IAH). The airline also signed a multi-year partnership deal with the NBA's Houston Rockets to celebrate the return of daily service. EVA Air has offered nonstop flights between Taipei and Houston at various frequency levels since June 2015.Read More →