The Next Big Upgrade in Air Travel Might Be Your Window Shade

The Next Big Upgrade in Air Travel Might Be Your Window Shade

BY DANIEL MENA Published on November 05, 2025 6 COMMENTS

While most cabin refurbishments focus on plush seats and mood lighting, one Florida company believes the next big upgrade lies in something passengers barely notice: the window shade.

 

The ATG Window Shade Family

 

Aerospace Technologies Group (ATG) has seen success in the implementation of its aerBlade window shade system, which has already been introduced into service onboard certain commercial aircraft. The aerBlade — along with its sister product, aerLuxe — is part of the ATG window shade family, which was showcased at the 2025 NBAA-BACE event in Las Vegas.

 

 

Both products offer the latest technologies and updated electronics. The aerLuxe™ shade provides a single “picture” window blind comprised of both light filtering (translucent) and cabin darkening (opaque) modes. With the press of a single button, multiple windows disappear, replaced by a beautiful fabric wall covering that blends seamlessly with the surrounding interior.

 

However, aerLuxe™ most innovative benefits lie within, silently working to create the quietest and smoothest operating window shade in its class. The foundation of aerLuxe™ is based on ATG’s proven Modular Series of window shades, which has been elevated to a new level of performance through ATG’s Next Gen advanced electronic control system.

 

The company plans to introduce models of aerLuxe ™ for the range of commercial aircraft commissioned for VIP applications and will replace its MS2 and MS3 products.

 

The aerBlade can already be found throughout Emirates' new A350-900 fleet, including electrical shades with a single blackout blade in economy class. The latest aerLuxe products are now offered on VIP BBJ and ACJ completions.

 

 

Once installed, the shade connects directly to the aircraft's electrical system, allowing these shades to be controlled by the flight crew. ATG offers options for graphics on the aerBlade units, unlimited creativity for airlines. The aerLuxe unit remains a pleated dual fabric product.

 

Easy Installation and Maintenance

 

AeroXplorer had the opportunity to speak with Tina Mulligan, Director of Customer Solutions, and Lucas Barros, Account Manager at ATG. They shared how the aerBlade's simplistic design promotes easy installation and replacement, regardless of aircraft type.

 

When it is time for replacement, the aerBlade exhibits a modular design, able to be removed and replaced without the need for special tooling. The aerBlade unit can be exchanged within 3 minutes. 

 

 

Mulligan also commented on the durability of the aerBlade's design. The device has undergone extensive certification testing, including fire-burn, electrical, and vibrational tests. Although the device will require individual certifications for each aircraft type it will be installed onto, this rigorous testing will ensure that the product is universally compliant, easing the process of achieving new certifications.

 

Although still a relatively new product, Barros indicates that the aerBlade is nothing short of a win for the airline. Beyond passenger comfort, the introduction of the system offers an additional source of revenue for airlines. ATG provides the option for customers to customize its shades with printed designs, presenting airlines with additional advertising space to be sold off.

 

 

Installation Challenges on Business Jets

 

According to Barros, ATG does occasionally face challenges when installing its shades, specifically with business jets. He shared that whilst most commercial aircraft utilize an open panel where windows can be removed with minimal effort, certain business jets are fitted with windows that are bolted into the fuselage. Thus, removal of the manufacturer-provided window shades requires the removal of the aircraft's entire side panel. However, he also noted that ATG has already communicated this difficulty to aircraft manufacturers and hopes that they will take this into account when designing future aircraft models, barring FAA certification.

 

Nevertheless, ATG brings innovation to the business aviation landscape by addressing an underserved issue on a global scale. As aircraft interiors become more personalized, products like ATG's aerBlade prove how big of an impact seemingly small changes can have on the passenger experience.

 AeroXplorer is on Telegram! Subscribe to the AeroXplorer Telegram Channel to receive aviation news updates as soon as they are released. View Channel 
Daniel Mena
President and Founder of AeroXplorer. Web Developer and Aviation photographer. Contact me for questions and inquiries through my Instagram DMs, linked below.

Comments (6)

San Po Ho If the window shades are motorized, then the flight attendants can have a master control to raise and lower them at their wish. This is the real motivation for automating the window shades.
43d ago • Reply
Dan Atatakai I enjoy writings about aviation, both company and private.
45d ago • Reply
David This is ridiculous. Manual window shades are smooth and simple. Just raise or lower your arm and extend a finger!
44d ago • Reply
John Pork Do you still crank down your car windows? This is the future; Humanity must advance and not stay stuck in these outdated pre-renaissance ways of thinking.
Larry And some airline (AA & SWA I'm looking at you) will find a way to place ads on them
42d ago • Reply
Skip Frary I always select a window seat and enjoy looking out of it. I do see that on early morning or sunset flights, the glare affects other passengers ability to view their IFE screens. Before we go overboard and start selling advertisements on the window shades….I remember when the only paint on the Green Monster in Fenway Park was GREEN…. how about a clear tinted sunshade to allow passengers to enjoy the view and reduce the glare for those watching IFE or using their own devices ?
33d ago • Reply

Add Your Comment

SHARE

TAGS

STORIES ATG Aerospace Technologies Group Window Shade Startups aerBlade aerLuxe

RECENTLY PUBLISHED

The Top 5 Longest Flights in the World Technology continues to transform the way we live, work, and connect. Few industries embody this more than air travel, which has effectively shrunk the world in recent years. Journeys that would have once seemed impossible can now be completed in mere hours. Here's a look at the World's Top 5 flights, ranked by distance. INFORMATIONAL READ MORE »
Top 5 Unique Gifts for Pilots & Aviation Lovers Under $50 Discover five budget-friendly aviation gifts for under $50, ranging from stylish polarized aviator sunglasses and airplane pattern ties to practical VFR sectional flashcards. This curated list offers the perfect mix of professional utility and industrial decor for every pilot and flight enthusiast. STORIES READ MORE »
Memphis at Midnight: Inside FedEx's Global Superhub When considering major hub airports in the United States, few might think of Memphis International Airport (MEM). This facility, which is only the second busiest in Tennessee based on passenger volumes, might not boast an impressive flight schedule from passenger airlines. However, across the airfield from Memphis' passenger terminal, FedEx has turned the airport into a critical cargo superhub. In fact, between the hours of 10:00 PM and 5:00 AM, Memphis becomes the busiest airport in the world. INFORMATIONAL READ MORE »


SHOP

$2999
NEW!AeroXplorer Aviation Sweater Use code AVGEEK for 10% off! BUY NOW