INFORMATIONALFeb 14, 2024Analyzing United Airlines' Super Bowl Commercials About Change Fees and Dreaming BigSuper Bowl LVIII was the U.S.' most-watched TV program ever, receiving 123.4 million viewers across all platforms. Companies and their brands spent approximately $7 million for a thirty-second chance to reach that audience through advertising. United Airlines decided to do something different from other companies: it directed its message to the fans of the 30 teams that did not make it to the Super Bowl.Read More →
NEWSJan 28, 2024How Chiefs and 49ers Fans Can Fly to Super Bowl LVIII in Las VegasChiefs and 49ers fans are excited to see their teams play in the upcoming Super Bowl LVIII on February 11 at Allegiant Stadium in Paradise, Nevada. Many airlines - including American, Delta, and United - have added extra flights to accommodate fans in Kansas City and the San Francisco Bay Area. Fans in other cities can also visit the Super Bowl through additional flights from other airports nationwide. Read More →
NEWSMar 02, 2023Kansas City Opens Long-Awaited New TerminalOn Tuesday, Kansas City’s new terminal spanning 1.1 million square feet finally replaced the antiquated terminal design. Southwest Airlines was the first to operate out of the long-awaited update to the face of MCI with a flight to Chicago Midway.Read More →